The Picture & The Poet.
Brand Identity, Media Kit Design, Youtube Channel Branding, Enamel Pin Design
The Picture & The Poet, a photography & video studio run by Evan & Tedi Bergen from Winnipeg, Manitoba. Evan and Tedi approached us when they felt their current brand identity wasn’t attracting the right clients to their studio. We worked with them to come up with a new business name and develop a brand identity that felt like 100% them AND attracted the people they enjoyed working with the most. Evan and Tedi are very fun and quirky and wanted to attract couples that were willing to share their stories and open up to them. Thus longing for a brand that didn’t feel too stiff or fancy. We created a hand-drawn look for their brand to give it more of a personal touch.